Simon Pearson - minor9th.com

Future of Web Design 2007: integrated design across different media

Wednesday, April 18, 2007

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Integrated design across different media
Nat Hunter, airside

LemonJelly
Director of airside is in LemonJelly so good thing.
Record sleeves – way to engage people through interaction
Good to surprise people, give them something they don’t expect (hopefully nice things)
Nice moment when you find the CD
Live shows experience – given a lucky bag
- bingo warmup pencil
- balloons – visual spectacle, breaks down social barriers
- ticket was a t-shirt (different gig), excuse to talk to people, also a long-lasting effect when you wear stuff later, also hidden UV element revealed at the gig

MEEGHOTEPH
- alien god at music festivals
- animated ventriloquist puppet
- people confided in him

Wardrobe of the stars
- club space with a wardrobe, camera in there which displays into club

Petshopboys official site http://www.petshopboys.com
- no brand / logo, so needed to design without this
- wanted it to look like a newspaper
- flash front end, enormous database backend [accessibility?]
- fan interaction? too much porn. petheads
- band-generated content – moblogging from Neil and Chris


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